Press here to see MY REDBUBBLE STORE This is a unique original directly from the artist. Original will be sent in a reinforced envelope with the tracking code. What is the psychology of Colours in art? Color psychology is defined as the “study of shades as a determinant of human behavior”. In short: artists consider how the combination of colors in the artwork will make their public feel. They can even stimulate certain feelings and thoughts. What does a rainbow symbolize in psychology? Alexandra Lees, wellbeing coach, and feng shui design consultant, says: 'Rainbow hues symbolize positivity, creativity, and joy. They also help us connect with our inner child. Color psychology in art explains how colors impact human behavior. For this reason, every bloom has different meanings, values, and psychological impacts on an individual’s mood. These factors influence the way a person engages with the artwork. What Do Colors Symbolize in Art? The psychology of color is powerful because it has a strong subconscious impact on the person who is viewing a work of art. For example, you might create intuitive art that uses various shades of red to convey feelings of passion and anger. Someone who views your art is likely to interpret your feelings based on the colors you use. As you can see, it’s important that you familiarize yourself with how colors impact mood.