• Katie Irvin-Beaudry
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  • Added 08 Feb 2009
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Innovate or Die?

This was done as an assignment, a mock ad for Specialized bikes; their tagline was "Innovate or Die," and I figured well...if you're going to insinuate that death is somehow a consequence of not buying a certain brand of bike, then you'd better be ready to back it up! Meet Mr. Smash. He doesn't like other, less innovative bikes. They make him angry. Painted in Photoshop, I don't even remember how many hours.

1 Comment

Anonymous Guest

Maria Anna Machado 08 Feb 2009

Great...